Keep reading for the best advice for photographing cosmetics and makeup products, whether you’re trying to catch elegant photos of perfumes or eye-catching pictures of mascara. These tactics help you get the best results as you learn how to apply composition techniques to generate aesthetic makeup product photography.
1: Item cleaning
When you get near any makeup product, you’ll be shocked to see how much debris and fingerprints are on it.
Before you start shooting, be sure to carefully clean the product to avoid wasting time and annoyance later. Wipe the product down with a wet cloth to remove any leftover dust or grime. Then blow it with an air can or something similar.
When moving or adjusting the products during the beauty product photography, wearing gloves like the ones you may purchase in a jewelry store will help to remove dust or any new fingerprints on the item.
2: Consider the background
Use an air can to clean cosmetics goods and keep the context in mind. Although picking the right background for product photography can be challenging, it is essential. Something that enhances a product rather than taking away from it is the ideal complement.
MDF boards, acrylic sheets, and walls are all good options for smooth, even backgrounds. Paper rolls, canvas, and wooden boards are more types of backgrounds that are simple to create on your own.
3: Improve the product
A frequent technique in makeup product photography is to shoot from a little bit below the product to make it seem more heroic and imposing.
You can achieve this by simply reducing your camera’s location or by placing the product on blocks or other items.
4: Follow composition techniques
Make use of compositional techniques in cosmetic products to grab the viewer’s attention.
The rule of thirds is a well-known compositional technique followed by the product photography studio. However, it is neither the only compositional method nor even the best.
Other well-known techniques include framing, contrasting colors, and leading lines.
Think about how your eye naturally goes around the image and whether there are any elements that might cause it to wander, any highlights that would be off-putting, or anything else that might obfuscate or weaken the message.
5: Use of Extension tubes
It can be difficult to capture small objects on camera, especially when trying to concentrate up close.
Although they are not the only solution, macro lenses are one way to deal with this problem. Extension tubes are a less expensive alternative to more pricey macro lenses. Moreover, they still allow you to concentrate on extremely small objects.
Despite being considerably less expensive, extension tubes are comparable in quality to macro lenses. Many product photography services use these tubes for high-definition clicks.
6: Make use of gradient lighting
When photographing cosmetics and makeup, gradient lighting—whether produced by studio flash or by utilizing natural light—is essential, especially if the subject has glossy or reflective surfaces.
Placing a piece of diffusing material or scrim in front of your light will prevent those jarring, unsightly reflections that you frequently see from occurring, which are caused by the usage of a softbox. As a result of the reflections being softened and diffused, they will appear more opulent right away.
Follow these tips for having the best makeup product photography!