16
Mar
Introduction Do you have trouble using direct mail marketing to reach your target audience as an insurance company? Do your generic messages seem to be falling flat and failing to generate the engagement you require to increase your ROI? Personalizing your direct mail efforts is the only solution whether you are opting for bank direct mail marketing or insurance company promotions. You may build communications that connect with your prospects by adopting personalization strategies, which will raise your response rates and overall efficacy. For many years, insurance companies have favored direct mail marketing. Personalizing direct mail marketing can assist insurance…